How to convert your personal Instagram account to Business account in 3 easy steps

When you sign up for Instagram, you get the personal account by default. It’s quite limited in terms of functionality. So, here’s a step by step guide on how to convert your personal Instagram account to Business account.


Step 1. Go to your profile and tap the 3 dots in the corner


Step 2. Tap Switch to Business Profile.


Step 3. Tap Switch to Business Profile and select the Facebook Page you’d like to associate with your Business Profile on Instagram with or you can Create a new page

Note – Make sure your profile is set to Public. Private accounts can’t switch to Business Accounts.


On the Set Up Your Business Profile page, review your business’s contact information, make any changes and tap Done.




With a business account, you’ll get access to new business features and Instagram Insights which let’s you see the exact followers count and their demographic information like age, sex, engagement timings in terms of days and hours.






Tap on the blue bars to get quantitative details.



Note: Currently, a Business Profile on Instagram can only be connected to a single Facebook Page.


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Neeraj Bhateja
Neeraj Bhateja

Neeraj is the heart and soul behind everything camera, here at TechieTechTech. He is the guy behind Camera Setup Club and showers his knowledge on this humble blog from time to time.